10 Reasons to Swap Powder for Liquid Eyeshadow

Beauty lovers seem to let out a collectively gasp whenever a new eyeshadow palette is released, especially if it’s a follow-up to a cult favorite. Think about the sequels to the OG Urban Decay Naked Palette or the latest addition to Too Faced’s sweet-smelling palettes. It’s easy to get carried away with their multiple shades and finishes, but it’s worth remembering that powder eyeshadows aren’t our only option — and today we’re celebrating liquid eyeshadows.

Lazy girls will love liquid formulas because they’re almost always applied with an included applicator. That means there are no additional beauty tools needed. (Bye, makeup brushes.) Liquid eyeshadows glide on easily, then dry down to a pigmented powder that will not budge. They’re often crease- and smudge-resistant and can last all day (and sometimes night) without fading or migrating.

Another reason to love liquid eyeshadows is that they deliver a molten metallic look that few powder shadows can offer. A few swipes of a metallic liquid eyeshadow can create a holographic look, whereas we’d need a YouTube tutorial and multiple products to achieve the same look with most powders.

Of course, those who don’t want to see their perfectly good eyeshadow palettes go to waste can mix their liquids and powders. Use a liquid formula as a primer to create a smooth base for powder or top a powder eyeshadow with a glossy or shimmering liquid for a striking look.

Ready to give liquid eyeshadow a try? We’ve rounded up the best crease-proof options to shop now.

[ Next: 17 New Eyeshadow Looks You Haven’t Tried Yet ]