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Pink Tartan Launches New E-Commerce Site

Pink Tartan article

From the Canadian label synonymous with understated chic comes a new e-commerce site that is meant to transport international clients into President and Design Director Kimberley Newport-Mimran’s exclusively curated world. The new Pink Tartan destination is rife with objets d’art, books and beauty products to complement the brand’s inherent élan.

Visitors can virtually shop directly from Pink Tartan’s boutique located in a converted heritage building in Toronto’s tony Yorkville neighbourhood. In addition to the full Pink Tartan range, the site also sells a variety of lifestyle items featuring upscale beauty products from brands like Acca Kappa and Morihata as well as cashmere doggie sweaters and snoods. Additional fashion and accessory labels on offer include Rochas, Church’s, Courreges and WANT Les Essentiels de la Vie. It’s a virtual smorgasbord of finely curated style.