Fashion News


With just one month to go until the season premiere of Gossip Girl, the anticipation has reaching its boiling point.  Thankfully for those of us who need our TV fix, Project Runway and The Rachel Zoe Project are hitting the small screens with new seasons a smidgen sooner (was there life before Bravo!?).

While we’re guaranteed  fashion designer cameos in both reality TV shows, two bigwigs were spotted on the set of the CW’s Gossip Girl set – Tory Burch and one half of the Marchesa design team, Georgina Chapman.

Chapman said that she is a big fan of the show (I always thought she had impeccable taste, nice to see it extends to her television choices!), and when you think about it, her appearance on the show comes as little surprise in the context of the plotline – Leighton Meester’s character, Blair, wore a Marchesa gown to her prom (though the label was never explicitly called out, she had been dreaming about the dress since childhood). Further, we suspect that Marchesa’s avant-garde meets princess frou frou aesthetic will fit in well with GG’s audience.

As for Burch, her fall collection, which has just started hitting stores, is possibly her best to date (especially her Hermes-esque jewelry), so what better time than now to have her on the show? We’ve seen her backstage at her Fashion Week presentations, and her good looks, coupled with her social status make her a perfect fit – not to mention her WASPy-chic aesthetic that makes her line a favorite of countless NYC socials.  

Burch and Chapman filmed their episode in Silvercup Studios in Long Island City, N.Y. and it will air on October 5th. No word yet on the plotline, though execs said viewers will get a peek inside Burch’s office. Perhaps an internship for one of the characters? Just a hypothesis.

Images courtesy of the Fashion Spot forums.