News & Runway



From a last to a first, the Fall/Winter 2010 Tommy Hilfiger collection is the first one to have Peter Som on board as a design consultant. While the partnership makes sense from a design perspective, Som and Hilfiger have distinct aesthetics, making the titled of this season’s show, “Preppy With a Pop,” particularly fitting.


While Hilfiger stuck to the all-American sportswear he does best, there was a more architectural feel to his collection this season, with swooping collars, and carefully pleated, knotted, and rounded separates. One look in particular, a tailored red coat with a small bow detail on the waist, felt very Som-esque.

The most memorably looks were the more basic ones – cocoon coats, popping red button-downs paired with high-waists, pleated pants, long cardigans, and chunky collar details. Sure, the collection may not have been terribly innovative – but in the end, Tommy Hilfiger isn’t predominantly about innovation, it’s about looking good in sportswear.  As such, he delivered a spot-on collection.

Images courtesy of the Fashion Spot forums.