John Muscat and Jennifer Wells of LINE Knitwear Launch John & Jenn

John & Jenn

John & JennCanadian design duo John Muscat and Jennifer Wells, the talent behind LINE Knitwear, recently launched in Toronto their very first diffusion collection named John & Jenn. The collection is set to debut in stores Spring 2012.

No one was more excited than me; I am a huge fan of LINE Knitwear and the John & Jenn collection brings a fresh, flirty, and fun twist to the quality we've grown to love from the pair. The line is full of life, color, and features a wide array of pieces to suit all styles. Some of the pieces I instantly fell for include the multi striped maxi dresses and oversized lightweight textural cardigans. They also have subtly glam sequined mini dresses and tops that can take any outfit from day to evening wear.

For Spring 2012, prints are mixed with pops of bright turquoise, coral, pink, and tangerine, adding a fresh twist to lightweight cardigans, oversized sweaters, and maxi dresses. Sequined nautical tanks and mini dresses are also included in the line, to take you from the beach to dinner. Line has been spotted on such celebs as Taylor Swift, Emily Blunt, and Rachel McAdams, so we’re sure John & Jenn will have similar "It girl" appeal. And with the whole collection priced below $125, it’s sure to have all-girl appeal, too.

Throughout the years and through the success of LINE Knitwear, Muscat and Wells have been known for their style and uniqueness. The launch of John & Jenn will only reinforce the fact that this pair is has once again crafted a desirable and trendy brand for consumers.

John & Jen is available at TNT, Holt Renfrew, Mendocino, Anthropologie, Nordstrom, E Street D and many more.

Photos by Arkan Zakharov