News & Runway

21 Questions with…Phat Buddha Founder Alissa Benishai


The go-to fitness brand for industry influencers including Tracy Anderson and Lady Gaga's yoga teacher, Tricia Donegan, Phat Buddha is stocked at over 500 retailers across the globe. We asked founder Alissa Benishai our 21 questions.

  1. When I get dressed in the morning I think…coffee…nah…Kambucha…nevermind. Definitely coffee.

  2. The item of clothing I'm currently wearing the most is…Phat Buddha oversized sweats, glitter leggings and seamless bras, but not all at once!

  3. I'm dying to splurge on…Cartier Caresse d'Orchidees Platinum Diamond and Rubellite Double Orchid Cocktail Ring.

  4. My favorite workout is…anything that ends in Savasana.

  5. The song I'm listening to most these days is…"Best Thing I've Never Had" by Beyonce.

  6. If my days had one extra hour…I'd try to have a social life.

  7. The last thing I Googled was…a fitness class schedule online.

  8. I never travel without…my siddur [Jewish prayer book].

  9. My beauty must-haves include…Laura Mercier tinted moisturizer, Aqualumiere gloss and Maybelline Great Lash Mascara.

  10. My guilty pleasure is…ice cream out of a family member's freezer and laying in bed for hours on end and cheering myself up watching SVU.

  11. When designing new pieces I always think…what does the end user actually need and want?

  12. If I could pick one celebrity to wear Phat Buddha Wear it would be…Joan Rivers!!

  13. On a typical Saturday night I…end up eating ice ream out of a family member's freezer.

  14. When I'm stressed I…Pray, Practice, Meditate, Pause, Repeat.

  15. The best advice I ever got was…"Work as if you don't need the money," and "Any obstacle that I walk through in life is so that I can be of service to others."

  16. When hiring people, the qualities I look for most are…trustworthy, self-motivated and a go-getter.

  17. I wouldn't be caught dead…wearing Crocs.

  18. My favorite place to shop is…Bergdorf Goodman, ASOS and my sister's closet.

  19. The biggest mistake people make when shopping for workout clothes is…buying by label and not trying it on.

  20. The best gift I ever received is…the loves of my life, my two nieces, Noa Bella Garson and Gabriella Mia Garson.

  21. My biggest fashion pet peeve is…eveningwear with flats and Crocs.