It’s Official: A-Beauty Is the New K-Beauty

Beauty has taken us around the world lately. Think of Korea and K-beauty’s endless supply of sheet masks, adorable packages and packs. Our love of all things K-beauty led to the rise in popularity of J-beauty (aka Japanese beauty). Now we’re heading to Australia to cross even more must-have products off our beauty bucket lists.

Natural beauty is becoming more mainstream as people realize it’s less granola and more about nontoxic products that really deliver. Australian beauty brands take advantage of their native ingredients to produce fantastic beauty products. (See highly Instagrammable Australian pink clay and trendy kakadu plum.)

But you don’t need to hop on a plane to pick up the best Australian beauty finds. We compiled a list of the best Aussie skin, hair and makeup picks you can score from home.


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